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PRESS: Trinity Mirror To Launch New National Newspaper, 'New Day'
LONDON (Alliance News) - Trinity Mirror PLC is to launch a new national newspaper by the end of the month, only weeks after The Independent said it will close its print edition, The Guardian reported.
The publisher of the Daily Mirror said New Day, which may still undergo a name change prior to launching nationally on February 29, is expected to target a mid-market audience currently reading the Daily Mail and Daily Express.
It will initially be priced at 20 pence, the same as the i when it launched. i, a tabloid-style paper launched by The Independent in 2010, is now being sold to Johnston Press PLC.
http://www.theguardian.com/media/2016/feb/17/daily-mirror-newspaper-new-day
By Sam Unsted; samunsted@alliancenews.com; @SamUAtAlliance
Copyright 2016 Alliance News Limited. All Rights Reserved.
Latest JPR News
- Trinity Mirror said to unveil new weekday tabloid
17 Feb 2016 - UPDATE 2-Presses to fall silent at UK's Independent as paper goes online-only
12 Feb 2016 - PRESS: Lebedev Confirms Closure Of Independent Print Newspapers
12 Feb 2016 - Presses to fall silent at UK's Independent as paper goes online-only
12 Feb 2016 - Johnston Press agrees to buy Independent's budget sister title
12 Feb 2016 - Johnston Press Confirms Deal To Buy 'i' Newspaper For GBP24 Million
12 Feb 2016 - UPDATE 2-Johnston Press in talks to buy Independent's budget sister title
11 Feb 2016
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