LONDON (Alliance News) - GoCompare Group PLC said Wednesday it intends to change its name to GoCo Group PLC.
The financial services comparison website said the change reflects its "evolution" from a one-brand business.
At its capital markets day on Wednesday, Gocompare intends to give an update on the latest market trends and launch a new automated savings service, Weflip.
"We believe there is a substantial opportunity in addressing the 'infrequent switchers' and that we have the skills, technology and discipline to exploit this. We now intend to move quickly and decisively to capture this market," said Chief Executive Matthew Crummack.
Crummack continued: "Our strategy is to build a scalable set of technology services which will enable us to further optimise and grow our core GoCompare and MyVoucherCodes brands, while innovating with our weflip brand to unlock an exceptional medium-term growth opportunity."
Gocompare shareholders will vote on the name change at the company's annual general meeting in May.
Shares in GoCompare.com were down 0.4% Wednesday at 73.73 pence each.
