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Gfinity PLC - London-based e-sports and gaming - Extends partnership with advertising technology platform Venatus.
"The renewed agreement will see Gfinity continue to benefit from the successful partnership, further accelerating its focus on driving the value per user across its fast-growing websites under the Gfinity Digital Media group. The GDM has seen significant growth across this year, now including 8 unique sites and reaching more than 15 million unique users in November 2021," company explains.
Renewed agreement extends the partnership into its third year.
Adds: "Venatus' ability to reach and engage with gamers across a range of devices will help GDM as it focuses on its short-to-medium-term target of driving 50 million annualised value of each monthly user at a target of 30 pence per annualised value of each monthly user, which would generate revenue of GBP15.0 million per annum."
In the full year to June 2021, GDM averaged 10.7 million monthly active unique users, delivering average annualised revenue of 15.2p per user.
Current stock price: 3.35 pence
Year-to-date change: down 11%
By Paul McGowan; paulmcgowan@alliancenews.com
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