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(Alliance News) - Shares rose in Blackbird PLC on Wednesday after it announced that its video editing platform is being used by Liverpool Football Club for remote video production.
Shares in the video editing platform developer were 14% higher at 14.00 pence on Wednesday in London.
Liverpool FC has picked Blackbird for its video editing and publishing, using the platform to re-purpose its vast archive of file-based content for publishing to club's website and social media channels.
Blackbird will be deployed through the Amazon Web Services public cloud.
"As a lifelong Liverpool fan I am genuinely delighted to work with the club and enable remote video production. The Liverpool FC digital media team will be able to access their centrally stored file-based archives from any browser or laptop and continue to engage their global fanbase, whether they will be watching their heroes on TV, web or social media," said Chief Executive Officer Ian McDonough.
Liverpool sits atop the Premier League with a commanding 25-point lead - with just two games of 29 played so far not won - before the season was halted indefinitely due to the Covid-19 pandemic.
By Dayo Laniyan; dayolaniyan@alliancenews.com
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