Vela Technologies Regulatory News (VELA)

Asia Digital Holdings plc

("Asia Digital" or "the Group")

Trading Update

Asia Digital Holdings plc (AIM: ADH.L), the independent digital marketing group, is pleased to provide the following trading update ahead of its interim results for the period ended 30 June 2010 expected to be reported to the market on Tuesday, 14 September 2010.

Asia Digital reports significant growth, showing a material uplift in sales and gross profitability in excess of 50% and 30% respectively. This uplift, combined with a reduced cost base, will result in the Group reporting positive EBITDA for the period. This growth has been largely driven by continued improvement in the Group's Australia and New Zealand operations and consistent positive contribution achieved across the Asian operations.

The more mature Australia and New Zealand markets continue to dominate trading representing approximately two thirds of the Group's profitability. As envisaged in the Group's Final results in April 2010, Asia Digital has launched operations in China from its Shanghai base with Dell as its first client and the Board is pleased by progress to date.

Despite the return to profitability, the Group remains focused on working capital management and supported by its key strategic suppliers.

Adrian Moss, Chief Executive, commented: "We are extremely delighted to update you on this whole period of profitability coming from material loss for first half 2009. This growth takes the Group into the next phase of its exciting development. With this background, combined with the growth opportunities that Asia represents, we look forward to the future with confidence."

- Ends -

For further information, please contact:

Notes to Editors:

The Group operates distinct digital marketing businesses within Asia, Australia and New Zealand. These businesses cover digital advertising strategy, planning and execution using predominantly banner display advertising and search engine marketing. The underlying focus of all Group operations is to deliver a demonstrable return for advertisers from their digital budgets. This is the key driver behind the move to digital advertising.