TNG.L Regulatory News (TNG)

13 Sep 2006 10:58

Tangent Communications PLC13 September 2006 13th September 2006 Tangent Communications plc ("Tangent") Tangent announces • Newly acquired C360 launches re-brand as Tangent Labs • Tangent Labs wins new client campaign for HarperCollins Publishers • Probe Media operations transferred to Tangent Labs Tangent Labs: • Builds bespoke solutions for corporates seeking to use data to drive targeted multi-channel messaging including e-mail, web and digital marketing. • Specialises in the construction and hosting of marketing databases. • Creates data-driven web sites that are on-brand, easy to update and straightforward to personalise • Current clients include SAP, Ted Baker, Coca Cola and Harper Collins. • For further information please visit www.tangentlabs.co.uk Tangent Labs Wins HarperCollins Website Tangent Labs has been selected to create the new website for bestselling authorGarth Nix, for HarperCollins Publishers. Building on the author's success, the new site will be designed to entertain newand existing readers. The site will feature prominent data capture forms allowing readers to sign-upto receive more messages from HarperCollins. This will add to their readerdatabase and enable ongoing dialogue with Britain's most prolific readers. Summary • Data capture is a key element of the site • The site is created to help build an online community around the author's work Becky Lopez del Rincon Troussel of HarperCollins Publishers' Consumer Marketing,said: "Garth Nix is a very important author for us and we chose Tangent Labs to buildhis website because of their technical expertise and experience in thepublishing sector" Probe Media Probe Media specialises in one-to-one marketing for entertainment companies. Arelationship between Probe Media and Tangent Labs has existed over a period oftwo years and the operations of Probe Media have now transferred into TangentLabs. Tangent Labs' Nick Gillett said "the opportunity arose to combine ourtechnology and data skills with Probe's commercial team. After working togetherfor two years, I am confident that we can quickly increase revenues in theentertainment sector." Nicholas Green, Chief Executive of Tangent Communications plc said "in a veryshort period of time, the team from Tangent Labs has won business, integratedwell into the Tangent group and transferred in a complimentary business team.This is a great start." Tangent Communications plc Tangent Communications brings together online and off-line marketing solutionsto deliver customised marketing for companies including Greene King andSainsbury's. Tangent employs 100 people across two locations, London andCheltenham and is listed on AIM. For more information please contact: Nicholas Green on 020 7553 6600 or nicholas.green@tangentuk.comCEOTangent Communications plc -Ends- This information is provided by RNS The company news service from the London Stock Exchange