Sigmaroc. Regulatory News (SRC)

31 Mar 2006 10:39

Messaging International Plc31 March 2006 Messaging International Plc / Market: AIM / Epic: MES / Sector: Technology 31 March 2006 Messaging International Plc ("Messaging International" or "the Company") Agreement with Israeli Mobile Operator Pelephone TeleMessage, a subsidiary of Messaging International, the AIM traded provider ofinnovative messaging services, has signed a contract with Israeli mobileoperator, Pelephone, to power a Mail2SMS service. The service enables Pelephonesubscribers to download a plug-in that integrates into Microsoft Outlook,allowing them to send SMS messages as easily as sending and managing email. Known as Mail2SMS and downloadable free of charge from Pelephone or TeleMessagewebsites, the new service allows Pelephone mobile subscribers to sign-up withtheir mobile number and send SMS to any mobile phone directly from theirMicrosoft Outlook using established contact lists for both individuals andgroups. The SMS traffic will be charged to the mobile bill of the subscriber. Yoav Harel, Products and Applications Division Director at Pelephone said: "Pelephone offers its subscribers a variety of services, which enable them toeasily communicate wherever they are. The Mail2SMS service enables Pelephonesubscribers a very convenient method of sending SMSs from their PC and fitsextremely well into the overall content and product strategy that Pelephoneoffers its subscribers." Messaging International CEO, Guy Levit said: "We see the ability of sendingmessages directly from the PC, integrating with Microsoft Outlook a naturalevolution of the SMS world. This will fuel additional growth in the SMS marketand simplify the creation of messages which are used to connect people. Thisservice will bring additional innovation to the growing SMS market. We believeit is only the beginning of additional convergent PC and mobile services." ** ENDS ** Contacts: Guy Levit Messaging International Plc Tel: + 972 3 9225252 Isabel Crossley St Brides Media & Finance Ltd Tel: +44 (0) 20 7242 4477 Notes Messaging International Plc Messaging International joined AIM in August 2005 with the objective of becominga leading provider in the rapidly growing multimedia messaging market. Its 100%owned subsidiary, TeleMessage Ltd (www.telemessage.com), provides cross-platformmedia messaging management systems and applications. These are designed toenable PC, browser, mobile phone and wireline telephone users to send, receiveand manage voice messages, email, MMS, SMS, and IM across various mediaplatforms. It supports multiple languages, text to speech conversion, e-mailnotification, unlimited SMS length, and direct reply to MMS/SMS capabilities,all illustrating the uniqueness of the service. The Company has a number ofcontracts with major blue chip companies including Rogers Wireless, the largestwireless provider in Canada. Trademark note: Microsoft, Outlook and the Office logo are trademarks orregistered trademarks of Microsoft Corporation in the United States and/or othercountries. This information is provided by RNS The company news service from the London Stock Exchange