Last checked at 18 May 2017 07:00
For immediate release | 18th May 2017 |
SCIENCE IN SPORT PLC
("SiS" or the "Company")
SIS to Fuel Cycling Australia To Tokyo 2020
Science in Sport plc (AIM: SIS), a leading sports nutrition company that develops, manufactures and markets sports nutrition products for professional athletes and sports enthusiasts, announces it is the Official Sports Nutrition Supplier to Cycling Australia, the internationally recognised body for cycling in Australia. This agreement is in line with the Company's continued expansion into fast-growing international sports markets.
The supplier deal will run for four years, effective May 2017, and will see SiS support the Australian Cycling Team up to and including the Tokyo 2020 Olympic and Paralympic Games. The Australian Cycling Team will work directly with SiS and its team of sports nutrition experts to create bespoke nutritional strategies to fuel their world-class athletes. Nutrition plans will be tailored for each individual athlete and will include a wide range of SiS products, including the Company's isotonic GO Gels for energy, REGO Rapid Recovery to aid recovery after exercise and innovative WHEY20 protein product.
In addition to the Australian Cycling Team the broader Cycling Australia membership of 50,000 cyclists will benefit from exclusive offers from SiS, as well as nutritional guidance throughout each year. Cycling Australia has a wide digital bias in its databases with a further 350,000 athletes across all social media channels.
SiS Chief Executive Stephen Moon commented:
"We are delighted to have signed this agreement with the Australian Cycling Team in the lead up to Tokyo 2020. Signing such an agreement with a well-established cycling body, I believe only underpins the strength and best in class nature of our sports nutrition products. As we continue to expand our footprint in the attractive and fast-growing Australian sports nutrition market, we are excited to have the opportunity to work with the substantial Cycling Australia membership of circa 50,000 cyclists as they seek to achieve their personal goals, and improve their fitness and wellbeing."
Cycling Australia's Chief Operating Officer, Nicholas Green, said:
"We are pleased to confirm this partnership with industry leaders SiS. Nutrition is an integral and critical component of every athlete's success and the SiS world-renowned experts ensure our national teams are in great hands.
"With our elite riders having the opportunity to work alongside SiS staff to tailor their own plans, and all our members having access to the SiS expertise, we look forward to seeing all our cyclists achieve their very best."
For further information:
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Science in Sport PLC |
+44 (0) 20 7400 3700 | ||
| Stephen Moon, CEO |
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| Elizabeth Lake, Finance Director |
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Cenkos Securities - NOMAD and Broker |
+44 (0) 20 7397 8900 | ||
| Bobbie Hilliam |
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| Yellow Jersey PR - Financial PR |
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| Felicity Winkles | +44 (0) 7748 843 871 | ||
| Harriet Jackson | +44 (0) 7544 275 882 | ||
Notes for editors
About Science in Sport plc
Science in Sport plc is a leading sports nutrition company that develops, manufactures and markets sports nutrition products for professional athletes and sports enthusiasts. SiS is a strong brand in the elite athlete community - in the 2016 Rio Olympics, 34 medal-winning athletes or teams used SiS products (compared with 24 in 2012).
The SiS core product ranges include: SiS GO, comprising energy powders, isotonic gels, energy bars and hydration tablets; SiS REGO, including protein-based recovery powders and bars; and SIS Protein, products specifically designed to contribute to athletes' lean muscle mass growth and maintenance. SiS products are sold in a range of retail channels, including specialist sport retailers, major grocers, high street retailers and e-commerce websites.
SiS is currently the official sports nutrition supplier to professional cycling team Team SKY, British Cycling and USA Cycling. SiS is also the official sports nutrition partner to Liverpool FC. In addition, Olympians Sir Chris Hoy MBE, and Katarina Johnson Thomson are Brand Ambassadors and Mark Cavendish MBE is an Elite Sports Consultant to the brand.
SiS was founded in 1992 and is headquartered in Hatton Garden, London. Its manufacturing facility is in Nelson, Lancashire.
SiS shares are traded on the AIM market of the London Stock Exchange under the ticker symbol SIS.
For further information, please visit www.scienceinsport.com