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re: Partnerships

8 Apr 2008 07:01

Blinkx Plc08 April 2008 blinkx Partners with Top Culinary Experts to Bring Viewers a Smorgasbord of Tasty Video Offerings Hundreds of videos ranging from restaurant reviews to cooking tips now available at www.blinkx.com SAN FRANCISCO, CALIF. - April 08, 2008 - blinkx, the world's largest videosearch engine, today announced partnerships with Cheflive, Kitchen Caravan andSavory Cities to offer viewers a wide range of food-related programming that issure to please every palate. Through the partnerships, content will be fullysearchable and playable at www.blinkx.com. Leveraging its unique AdHoc platform,blinkx will also place contextually relevant advertising against the video andshare resulting advertising revenue with the partners. All three partnerships serve up satisfyingly useful and entertaining content.Las Vegas-based Cheflive provides viewers with exclusive cooking tips and tricksfrom Sin City's talented chefs. Kitchen Caravan produces weekly episodes thatfocus on healthy meals made with fresh, quality ingredients, and onlinerestaurant guide, Savory Cities, features an extensive collection of videoprofiles of top chefs and chef recommendations for numerous restaurants acrossAmerica. "We're delighted to make this wealth of professionally-produced contentavailable to our viewers," said Suranga Chandratillake, founder and CEO, blinkx. "Everyone from gourmands to casual chefs can now easily find and watch thesehighly informative and appealing videos on blinkx.com." "Cheflive features world-class chefs teaching viewers how to prepare gourmetdishes and become pros in the kitchen," said John Guinivere, CEO, Cheflive. "blinkx is the perfect vehicle for our content because it allows users to easilyaccess and engage with our instructional cooking videos." As the pioneer in video search technology, blinkx has built a reputation as thesmartest way to search new forms of online content such as video. With more than220 partners and 18 million hours of indexed video and audio content, includingfavorite TV moments, news clips, short documentaries, music videos, video blogsand more, blinkx uses advanced speech recognition technology to deliver resultsthat are more accurate and reliable than standard metadata-based keywordsearches. About blinkxblinkx plc (LSE AIM: BLNX) is the world's most comprehensive video searchengine. Today, blinkx has indexed more than 18 million hours of audio, video,viral and TV content, and made it fully searchable and available on demand.blinkx's founders set out to solve a significant challenge - as TV anduser-generated content on the Web explode, keyword-based search technologiesonly scratch the surface. blinkx's patented search technologies listen to - andeven see - the Web, helping users enjoy a breadth and accuracy of search resultsnot available elsewhere. In addition, blinkx powers the video search for many ofthe world's most frequented sites. blinkx is based in San Francisco and London.More information is available at www.blinkx.com. About Cheflive Cheflive is a broadcast show and online social network about food. Cheflive willbe on their second road trip this year, traveling around the country in an RVwith a film crew, stopping in on chefs in B&B's, the top restaurants and manyunique food and cooking venues. They will also be shooting Pantry Raid, a showwhere their traveling chef knocks on the door of college fraternities andsororities and prepares a meal from whatever is found in their fridge andcupboard. Cheflive is also teaming up with HD production companies to createadditional content for their multiple distribution channels. If interested youare encouraged to contact John Guinivere via e-mail john@cheflive.com. About Kitchen Caravan Kitchen Caravan is an online cooking show that travels the world through food.Through weekly episodes, we teach viewers how to prepare healthy food usingfresh, seasonal ingredients. Our recipes blend journeys to far off lands withlocal ingredients and the pleasure of good company. With the kitchen as yourcaravan, let your imagination whisk you away! About Savory Cities Savory Cities is the leading video restaurant guide featuring over 200 editorialvideo profiles of top restaurants in New York City, San Francisco, Los Angeles,Chicago and Seattle. Each video features the chef or restaurateur talking aboutthe concept, atmosphere and food at their restaurant. Featured chefs includeThomas Keller of The French Laundry, Daniel Boulud of Restaurant Daniel and JoelRobuchon of L'Atelier de Joel Robuchon. Founded in 2005, Savory Cities isprivately held and based in New York City. Visit http://newyork.savorycities.comfor more information. Press Contacts:Tim TurpinSparkpr+1 (415) 321 1894tim.turpin@sparkpr.com Clare GaynerBite Communications+44 (0)20 8834 3454Clare.Gayner@bitepr.com John GuinivereDigital Flavors Inc+1 (702) 496 3032john@cheflive.com Sophia BrittanKitchen Caravan+1 (202) 294-8608Sophia@kitchencaravan.com Chris McBrideSavory Cities+1 (917) 355-0251chris@savorycities.com This information is provided by RNS The company news service from the London Stock Exchange
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