RTHM.L Regulatory News (RTHM)

7 Apr 2008 07:01

Blinkx Plc07 April 2008 blinkx Partners with Deutsche Welle to Offer Premium International News Coverage High-quality news broadcasts available at www.blinkx.com SAN FRANCISCO, CALIF. - April 7, 2008 - blinkx, the world's largest video searchengine, today announced a partnership with Deutsche Welle (www.dw-world.de),Germany's international broadcast service. Deutsche Welle's online videocontent is now more easily accessible than ever before at www.blinkx.com. Underthe terms of the agreement, blinkx will leverage its AdHoc platform to placecontextually relevant advertising against the footage, and will share resultingadvertising revenue with Deutsche Welle. An innovative media enterprise that offers comprehensive coverage ofinternational affairs, business, culture and more, Deutsche Welle applies thelatest digital technology for production and broadcasting, drawing on theexpertise of a multinational team from more than 60 countries. Offering dailynews coverage in eight core languages, Deutsche Welle will be serving up newprograms on a weekly basis in addition to those already made available atblinkx. "We're thrilled to be partnering with Deutsche Welle, an organization that seeksto promote global understanding and encourage dialogue among different cultures," said Suranga Chandratillake, founder and CEO, blinkx. "The addition ofDeutsche Welle's content to blinkx.com gives viewers everywhere access to new,unique perspectives from a major broadcaster." "The issues and current events covered in Deutsche Welle's programming deserveworldwide exposure," said Holger Hank, head of New Media Department, DeutscheWelle. "blinkx has developed an extremely innovative way of helping us expandour reach around the world." As the pioneer in video search technology, blinkx has built a reputation as thesmartest way to search new forms of online content such as video. With more than220 partners and 18 million hours of indexed video and audio content, includingfavorite TV moments, news clips, short documentaries, music videos, video blogsand more, blinkx uses advanced speech-recognition technology to deliver resultsthat are more accurate and reliable than standard metadata-based keywordsearches. About blinkx blinkx plc (LSE AIM: BLNX) is the world's most comprehensive video searchengine. Today, blinkx has indexed more than 18 million hours of audio, video,viral and TV content, and made it fully searchable and available on demand.blinkx's founders set out to solve a significant challenge - as TV anduser-generated content on the Web explode, keyword-based search technologiesonly scratch the surface. blinkx's patented search technologies listen to - andeven see - the Web, helping users enjoy a breadth and accuracy of search resultsnot available elsewhere. In addition, blinkx powers the video search for many ofthe world's most frequented sites. blinkx is based in San Francisco and London.More information is available at www.blinkx.com. About Deutsche Welle Deutsche Welle is Germany's global broadcaster - producing radio, TV andInternet services in 30 languages. The modern online formats such as podcasting,live streaming, newsletters and RSS services also help to stay ahead. Deutsche Welle is primarily geared towards communicators and decision-makersinterested in Germany and Europe. In regions of crisis and conflict, it providesa crucial source of unfiltered information. You can count on credible,independent reporting from Deutsche Welle on whatever is happening in politics,business, culture, sport and society. DW-RADIO, DW-TV and DW-WORLD.DE convey thevalues of freedom and democracy, while promoting tolerance and interculturalexchange. www.dw-world.de Press Contacts:Tim TurpinSparkpr+1 (415) 321 1894tim.turpin@sparkpr.com Clare GaynerBite Communications+44 (0)20 8834 3454Clare.Gayner@bitepr.com Gero Schmitt-SausenDeutsche WelleNew Media Business DevelopmentDistribution+49 (0)228 429 2155gero.schmitt-sausen@dw-world.de This information is provided by RNS The company news service from the London Stock Exchange