RTHM.L Regulatory News (RTHM)

9 Apr 2008 07:01

Blinkx Plc09 April 2008 blinkx Partners with the Guardian, Britain's Award-winning News Source blinkx expands international news index with addition of quality coverage from the Guardian SAN FRANCISCO, CALIF. - April 09, 2008 - blinkx, the world's largest videosearch engine, today announced a partnership with the Guardian, one of Britain'stop sources for news. Video content from guardian.co.uk will soon be availableat www.blinkx.com. Under the terms of the agreement, blinkx will leverage itsAdHoc platform to place contextually relevant advertising against the footage,and will share resulting advertising revenue with the Guardian. Founded in 1821, The Guardian newspaper is published Monday through Saturday andhas remained one of the U.K.'s most popular newspapers. Its Web site,www.guardian.co.uk, has won numerous awards and is widely-regarded as one ofBritain's best electronic daily newspapers. Visitors to www.blinkx.com will haveaccess to a range of the Guardian's content, from News and Current affairs toTravel and Entertainment. "News-related searches are undeniably one of the most popular on the Web," saidSuranga Chandratillake, founder and CEO, blinkx. "The Guardian is truly aninstitution, with a proven commitment to excellence. We're thrilled to maketheir coverage available on blinkx.com." "The Guardian has always had a long tradition of innovation and qualityjournalism," said Steve Wing, head of Research & Development, Guardian News &Media. "Our partnership with blinkx will make our content discoverable andavailable to new audiences world-wide" As the pioneer in video search technology, blinkx has built a reputation as thesmartest way to search new forms of online content such as video. With more than220 partners and 18 million hours of indexed video and audio content, includingfavorite TV moments, news clips, short documentaries, music videos, video blogsand more, blinkx uses advanced speech-recognition technology to deliver resultsthat are more accurate and reliable than standard metadata-based keywordsearches. About blinkx blinkx plc (LSE AIM: BLNX) is the world's most comprehensive video searchengine. Today, blinkx has indexed more than 18 million hours of audio, video,viral and TV content, and made it fully searchable and available on demand.blinkx's founders set out to solve a significant challenge - as TV anduser-generated content on the Web explode, keyword-based search technologiesonly scratch the surface. blinkx's patented search technologies listen to - andeven see - the Web, helping users enjoy a breadth and accuracy of search resultsnot available elsewhere. In addition, blinkx powers the video search for many ofthe world's most frequented sites. blinkx is based in San Francisco and London.More information is available at www.blinkx.com. About Guardian News & Media Guardian.co.uk is the UK's most popular newspaper website and for the past threeyears it has been voted the best newspaper on the web at the Webby Awards. Thesite recorded record traffic of 19,708,711 unique users in January 2008,(auditedby ABCe), the highest-ever monthly user figure for a UK newspaper site. The Guardian recently launched Guardian America, a section of the site tailoredfor its audience in the U.S. Edited from its Washington Office the site can befound at guardian.co.uk/america. Unlike most media organisations which are owned by a proprietor or group ofshareholders. The Guardian is owned by the Scott Trust, a unique form of mediaownership in the UK, which secures the continuity and editorial independence ofthe Guardian. Not owned by shareholders, dictated to by a press baron orinfluenced by a political party, Guardian journalists are free to present thetruth as they see it. Press Contacts:Tim TurpinSparkpr+1 (415) 321 1894tim.turpin@sparkpr.com Clare GaynerBite Communications+44 (0)20 8834 3454Clare.Gayner@bitepr.com Sarah JonesGuardian News & Media+44 (0)20 7239 9818 This information is provided by RNS The company news service from the London Stock Exchange