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Partnership with Kiplinger

21 Nov 2007 07:02

Blinkx Plc21 November 2007 blinkx Partners with Kiplinger.com to Bring Trusted Personal Finance Advice to Users Worldwide Agreement Adds Hundreds of Expert Reports on Smart Investing and Managing Your Money to blinkx Video Index SAN FRANCISCO, CALIF. - November 21, 2007 - blinkx, the largest video searchengine on the Web, today announced a partnership with Kiplinger.com(www.kiplinger.com), the leader in online personal finance advice and businessforecasting. Under the terms of the agreement, blinkx will host, transcribe andindex video content from Kiplinger.com's library of reports by financialexperts. Leveraging its unique AdHoc platform, blinkx will also placecontextually relevant advertising against the footage, and will share resultingad revenue with Kiplinger. For eight decades, the Kiplinger organization has led the way in personalfinance and business forecasting. The Kiplinger Letter, launched in 1923,remains the longest continually published newsletter in the United States. In1947, Kiplinger's created the nation's first personal finance magazine.Kiplinger editors remain dedicated to delivering sound, unbiased advice inclear, concise language. "We're pleased to be adding Kiplinger.com's library of high caliber personalfinance reporting to our video index," said Suranga Chandratillake, founder andCEO of blinkx. "Kiplinger's is one of the most trusted and well-respectedsources for consumers seeking financial advice, and we're delighted that thiscontent will now be easily searchable on blinkx.com." "We're pleased to partner with blinkx to increase our exposure to new audiencesand to make our video reports easily searchable for consumers around the world,"said Kevin McCormally, Kiplinger editorial director and vice president. As the pioneer in video search technology, blinkx has built a reputation as thesmartest way to search new forms of online content such as video. With more than220 partners and 18 million hours of indexed video and audio content, includingfavorite TV moments, news clips, short documentaries, music videos, video blogsand more, blinkx uses advanced speech recognition technology to deliver resultsthat are more accurate and reliable than standard metadata-based keywordsearches. About blinkx blinkx plc (LSE AiM: BLNX) is the world's most comprehensive video searchengine. Today, blinkx has indexed more than 18 million hours of audio, video,viral and TV content, and made it fully searchable and available on demand.blinkx's founders set out to solve a significant challenge - as TV anduser-generated content on the Web explode, keyword-based search technologiesonly scratch the surface. blinkx's patented search technologies listen to - andeven see - the Web, helping users enjoy a breadth and accuracy of search resultsnot available elsewhere. In addition, blinkx powers the video search for many ofthe world's most frequented sites. blinkx is based in San Francisco and London.More information is available at www.blinkx.com. About Kiplinger's Kiplinger.com (www.kiplinger.com) offers the same great advice that appears inKiplinger's Personal Finance magazine, plus additional features that includeinteractive tools and calculators, daily personal finance features, stock andmutual fund quotes, Web-only columns offering timely insights into today'strends, personal finance tutorials, and up-to-the-minute business news from thenew Kiplinger Business Resource Center. Founded in 1920 by W.M. Kiplinger, theKiplinger organization developed one of the nation's first successfulnewsletters in modern times. In 1947, the company launched the nation's firstpersonal finance magazine, Kiplinger's Personal Finance. Recently, theKiplinger organization was named one of the "World's Most Ethical Companies"List by Ethisphere Magazine, and was nominated a 2007 finalist in the MINs Bestof the Web awards for the redesign/relaunch of Kiplinger.com. Press Contacts: Rachel Petersen Craig SenderOutCast Communications Trylon SMR415-392-8282 212-725-2295Rachel@outcastpr.com craig@trylonsmr.com This information is provided by RNS The company news service from the London Stock Exchange
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