Reabold Resources Regulatory News (RBD)

14 Feb 2008 07:01

Adventis Group PLC14 February 2008 For release 14 February 2008 - RNS Reach Award winning Omnicom team to front new direct marketing offering from Adventis Adventis Group plc, the rapidly growing, AIM-quoted, full service multimediamarketing and advertising group, announces that it has launched a new division,Adventis Integrated Limited. Adventis Integrated will be offering direct marketing and sales promotionservices to both group and external clients. The agency officially opened itsdoors on February 1st 2008, but already has a long established clients list dueto the previous involvement of Stephanie Boston, a founding director, withAdventis over the last two years. The agency focuses on integrating measurable communications and is located inthe group headquarters at the M25/M40 location at Beaconsfield. This positionsit alongside the Adventis Digital team giving clients a truly integratedoffering. Colin Clark, Managing Director explains the reasoning, "Over the lastfive years we have seen a dramatic increase in direct marketing amongstadvertisers, as measuring the effectiveness and return on investment became moreimportant. Being located with the digital and creative teams reallystrengthens our service offering to clients.' Colin has created strategies for Safeway, Volkswagen, Nissan, Orange, Prudentialand many more. He has been board director of the largest Sales Promotion agencyin the country and MD of agencies for both Omnicom and Eurocom. The creation of the agency sees the re-uniting of Stephanie Boston and ColinClark, who in the early '90s set-up and ran a direct marketing agency forOmnicom as part of DDB Needham, called C&C Direct. This agency won Echo andEDMA awards for their work on Volkswagen, as well as introducingColgate-Palmolive's Soft and Gentle brand and also Lyons Ground Coffee to directmarketing. Since C&C Direct days Stephanie, a multiple award winning copywriter, has beenrunning her own creative consultancy, which grew to such an extent that shedecided to move into the Adventis Group. Commenting on the decision Stephaniesaid "The consultancy had grown to such an extent that in order to give myclients the very best service I needed the backing of a communications group.Adventis are one of the fastest growing, and in my opinion, the most forwardlooking communications group in the UK today". Charles Phillpot, Chief Executive of Adventis Group plc, commented: "The Adventis Group has been growing consistently over the last four years, andby adding direct marketing specialists who understand integration, we can nowoffer a truly holistic communications solution. We have been fortunate to findtwo such experienced and talented individuals to head up this exciting newdivision" Enquiries: Adventis Group plc020 7034 4740Charles Phillpot, CEOPeter Linnell, FD Adventis Financial PRChris Steele 020 7034 4759Tarquin Edwards 020 7034 4758 Editors' Note Adventis Integrated Limited is part of Adventis Group Plc, an AIM listedcommunications group featured in Campaign as both a top 30 advertising group andthe fastest growing during 2007. The Company has over 150 staff within thegroup and a turnover in excess of £42million. www.adventis.co.uk This information is provided by RNS The company news service from the London Stock Exchange