27 Nov 2012 07:00
27 November 2012
2ergo Group plc
2ergo and O2 launch mobile wallet pilot in Dublin's Docklands
2ergo Group plc (AIM: RGO, "2ergo" or "the Group"), the owner and international provider of innovative, proprietary contactless mobile technology solutions, has deployed its podifiTM technology to launch O2's mobile contactless couponing pilot in the 'Silicon Docklands' area of Dublin.
O2's 'Docklands Deals' scheme enables customers on any mobile network to redeem local discounts and promotional offers in participating local retailers using their iPhone or Android smartphones.
Consumers simply download the 2ergo developed application from the iPhone App store or Google Play Store to view available offers, saving relevant coupons to their smartphone, enabling it to act as a virtual mobile wallet. The consumer then redeems the offer in participating stores by tapping their phone over a specially installed 'podifi pod', connected to the till.
2ergo's podifiTM platform allows retailers to quickly create new promotions that are locally targeted and offers fast, accurate and contactless transactions as well as the ability to accurately measure the performance of a specific promotion or campaign through the podifiTM platform analytics module.
Over 50 retailers in Dublin's Docklands area have signed up to use the service which also has a local discovery function to help consumers find participating stores.
Neale Graham, CEO of 2ergo said:
"This scheme demonstrates the capabilities of podifiTM at its best - the ability to provide a cross-network mobile voucher scheme, along with developing the supporting apps and infrastructure for one of the global leaders in mobile communications. Mobile coupons, loyalty and payment schemes are a real growth opportunity and we are excited to be at the forefront of that technology."
Eugene Mitchell, Marketing and Innovation Director at Telefónica Ireland, said:
"Docklands Deals is a fantastic example of how O2 is working with innovative technology partners, such as 2ergo, to deploy new tools and services improving the functionality of mobiles in consumers' daily lives. It also marks another step along the journey of making the mobile wallet a reality with mobile loyalty cards and payments to follow."
Enquiries:
2ergo Group plc | ||
Neale Graham, CEO | +44(0)161 874 4222 | |
Jill Collighan, Group Finance Director | ||
Numis Securities | ||
Stuart Skinner, as Nominated Adviser | +44(0)20 7260 1000 | |
David Poutney, as Corporate Broker | ||
College Hill | ||
Adrian Duffield/Rozi Morris | +44 (0)20 7457 2020 | |
About 2ergo Group plc
2ergo Group plc, the owner and international provider of innovative, proprietary contactless mobile technology podifi™, delivers coupons and vouchers, loyalty, proximity and payment solutions to organisations of all sizes in order to assist them to develop and execute their mobile strategy.
Headquartered in the UK, 2ergo has been a pioneer of enabling innovative mobile business solutions since 1999, supplying clients such as Aviva, Ladbrokes, PizzaExpress, Rightmove, O2, Orange, Talk Mobile, Transport for London, Phones4U, Procter & Gamble and Visit England, who have all benefited from 2ergo's end-to-end mobile solutions to increase sales, mobilise business processes, reduce costs and enhance customer relationships.
For more information visit www.2ergo.com