ITV Regulatory News (ITV)

29 March 2012

ITV plc (the "Company")

As disclosed and described in the Remuneration report of the 2011 Report Accounts certain directors and executives of the Company have been granted share awards as set out below.

ITV plc Deferred Share Award Plan (the "DSA")

On 28 March 2012 awards were made over ordinary shares of the Company under the DSA, based on the achievement of performance targets under Annual Bonus arrangements in respect of the period from 1 January 2011 to 31 December 2011.

One third of the Annual Bonus is awarded as restricted shares which will not release until 28 March 2015. One third is awarded in cash with the balance as a mixture of cash or shares, the share element as a Voluntary Share Award. Voluntary Share Awards are matched on a 1:1 basis with a Matching award under the Performance Share Plan (see below).

Details of the awards are set out below.

Directors of the Company

PDMRs of the Company

ITV Performance Share Plan (the "PSP")

On 28 March 2012 awards were granted as nil-cost options over ordinary shares of the Company under the PSP in the form of a Matching Award. The options will become exercisable on the third anniversary of date of grant, 28 March 2015, subject to the achievement of performance conditions. Details of the awards are set out below.

Directors of the Company

PDMRs of the Company

For further information please refer to the Remuneration report in the The Report and Accounts 2011 now available on the Company's website at www.itvplc.com/investors

For further enquiries please contact:

Investor Relations

Pippa Foulds 020 7157 6555 or 07778 031097

Media Relations

Mary Fagan 020 7157 3965 or 07736 786448Mike Large 020 7157 3021 or 07768 261528

Caroline Cook 0207 157 3709 or 07799 071509

Website: www.itv.com ; investor information: www.itvplc.com