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Business Update

12 Nov 2013 07:00

InternetQ plc - Business Update

InternetQ plc - Business Update

PR Newswire

London, November 11

London: Tuesday 12th November 2013 InternetQ plc. ('InternetQ', the 'Group' or the 'Company') BUSINESS UPDATE Strong new contract pipeline underpinned by global business momentum Significant commercial progress across all trading divisions InternetQ plc (AIM: INTQ), a leading global mobile marketing, digitalentertainment and advertising technology company today announces the followingbusiness update. The Group is pleased to report strong new business momentum supported by ahighly encouraging pipeline of campaigns and projects across its main businesslines namely; new and recurring campaigns through MobiDialog, partner-drivenAkazoo deployments - and the rapid adoption, as well as commercialization ofthe Minimob smart advertising platform. MobiDialog, which continues to be a foundation platform for all InternetQ'sinteractive, CRM-driven campaigns, has developed a strong line-up ofinternational mobile marketing campaigns with top mobile network operators.These value added services can evolve and be tailored to encourage a newgeneration of subscribers to participate in premium paid services acrossnetworks. The resulting marketing campaigns continue to solve two of theseMNO's major operational issues; increasing ARPU and decreasing churn. Current pipeline within MobiDialog remain strong including the following: * In the Americas, with Operator Cable and Wireless/bMobile in Trinidad and Tobago, arguably one of the biggest branded mobile marketing activities in the country's history. * In western Asia, with Operator Nar Mobile, in Azerbaijan, comprising a branded loyalty campaign for one of the largest MNO's -giving subscribers the ability to redeem points with digital mobile content. * In Africa, with well-regarded Operator CellC from South Africa, building on the success of the two previous campaigns, the present service is for customer satisfaction and loyalty, and fully leverages new Social Media channels. * In Europe, across Poland with multiple Operators: Orange, T-Mobile, Plus, Play. Given the long term success of both cross-carrier and operator branded projects -as many as four new campaigns are firmly on track. Akazoo, InternetQ's digital music service for the pc, tablets and mobile phonesis already proving itself as one of the world's best social music and streamingplatforms. Given the global consumer shift in device adoption to the smartphone and tabletcategory, Akazoo provides the ideal rich media solution to both operators andhandset manufacturers who wish to add value to their offering through thisturnkey music subscription service. To that end, the Group has made significantprogress in expanding the Akazoo platform and agreeing new key partnershipagreements. The progress made in expanding the service globally is highlighted below: * In Bulgaria, with the mobile operator Globul, a Bulgarian subsidiary of the Telenor Group, Globul subscribers activate Akazoo through two offers. Contract subscribers can activate Akazoo that is "bundled-in" with the "Globul Music Tariff", offering unlimited access to Akazoo through a unified voice and data contract music tariff, while other Globul subscribers are offered Akazoo as an add-on service at an additional monthly fee, charged directly to their mobile bill. The recent service launch marks the first of its kind in Bulgaria. * In Greece, with hellas online "hol" a major broadband operator, launching the co-branded music offering "hol Music Club by Akazoo." Through the latter, hellas online offers Akazoo to its Double-Play subscribers as an add-on music subscription offer to complement its VoD service. hol Music Club is the first broadband supported music offering to go live in Greece. * In Malaysia, as part of collaboration between InternetQ and Sony Mobile, the Akazoo music streaming service is being offered through a promotional three month free period to users of Sony's new Xperia Z-Ultra and Xperia Z1 smartphone devices across Malaysia. Purchasers of these devices get instant access to Akazoo via their App tray. Minimob, InternetQ's smart mobile advertising platform is increasingly wellpositioned to capitalise on the booming global App economy. Global smart phone penetration rates continue to climb creating a highlylucrative market place for mobile advertising with the App ecosystem. WithMinimob's Software Development Kit (`SDK') launch gathering pace, InternetQ isstrategically placed at the centre of this trading boom with its uniquelyintegrated smart-advertising platform that allows any developer to effectivelycommunicate with and derive revenue directly from their consumers. Benefitsinclude: unlimited push notifications, free promotion of Apps andcommission-free monetization of traffic. InternetQ has updated its application and accelerated the commercialisationcapability of the service. In global terms, its SDK installations are growingrapidly with new product features currently under development. In total,InternetQ has logged circa 68 million unique SDK installs which have attractedmore than 1,800 active developers. Its top 5 countries for SDK installationshighlight the intriguing commercial potential on offer with the USA, Brazil,UK, Germany, and Saudi Arabia all included. Panagiotis Dimitropoulos, Chief Executive Officer of InternetQ commented: "The Group's operational progress remains excellent with exceptionally strongpipelines for both MobiDialog and Akazoo. The progress within Minimob isstaggering with the number of SDK installations now creating considerablemomentum. This in turn, helps us to both manage advertising costs and add newrevenue streams, something of which the Company can clearly take fulladvantage, almost anywhere in the world." Our focus on targeting fast growing markets and maintaining a proactiveapproach to product innovation will continue to support our strong salesmomentum. The Group'strading prospects remain strong and in line with marketexpectations." For further details: InternetQ Tel: +44 (0) 20 3519 5250 / +30 (211) 101 1101 Panagiotis Dimitropoulos, Founder and CEO Tel: +30 (697) 811 7520 Veronica Nocetti, Chief Financial Officer Tel: +30 (694) 420 5275 Buchanan Jeremy Garcia / Gabriella Clinkard Tel: +44 (0)20 7466 5000 RBC Capital Markets Stephen Foss / Pierre Schreuder / Daniel Conti Tel: +44 (0)20 7653 4000 Canaccord Genuity Simon Bridges / Cameron Duncan Tel: +44 (0)20 7523 8000 About InternetQ plc: InternetQ is one of the world's most successful Mobile, Social & APP-basedservice providers. Its disruptive mobile marketing, rich media and advertisingplatforms enable clients to profitably engage with the emerging socialentertainment ecosystem. By combining technical innovation and consumerinsight, its mobile expertise offers clients, consumers and communities thechance to promote, buy and share what they want, when they want it. InternetQis a publicly traded company listed on the AIM market of the London StockExchange, under the symbol INTQ. For investors-related queries, please emailir@internetq.com
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