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Boop joins Peeko.co.uk

16 Apr 2026 07:00

RNS Number : 6513A
Huddled Group PLC
16 April 2026
 

This is a Reach announcement and the information contained is not considered to be material or to have a significant impact on management's expectations of the Company's performance.

 

Huddled Group plc

 

("Huddled", the "Company" or the "Group")

 

Boop joins Peeko.co.uk

 

Huddled Group plc (AIM:HUD), the circular economy e-commerce group, is pleased to announce that Boop Beauty has now been fully incorporated into Peeko.co.uk - the 'Surplus Superstore'.

 

Peeko.co.uk, is the new singular website for of Huddled Group. The transition to the new site saw Discount Dragon rebranded to Peeko.co.uk last week, with Boop Beauty products now available on the site as of this week.

 

As well as incorporating all the Huddled brands, Peeko, the Surplus Superstore, will, over the coming months, extend its offering beyond groceries, alcohol, health and wellness and beauty to homeware and electronics, helping manufacturers and retailers deal with surplus in an ethical and economical way. In saving surplus from waste, it is able to pass on huge savings to the end consumer, thus saving their pocket as well as the planet.

 

In addition to the bargains, customers will be able to enjoy next day delivery on all items ordered up to 11pm via the fully tracked Royal Mail 24-hour delivery service.

 

 

Martin Higginson, Executive Chairman said: "The transition to a single Surplus Superstore, 'Peeko', is another major milestone for the company. Over the coming weeks, we will continue to expand our range, working closely with partners, both new and old, to help them find a home for their surplus inventory. Our mission will remain the same, offering amazing value to our customers whilst reducing waste.

 

"Peeko will, we believe, deliver a simplified website with easy pricing and an evolving range. We aim to develop a single Surplus Superstore, allowing customers to go on a journey of discovery, whilst still bagging a bargain. Ultimately it's all about: Less waste. More value. Smarter shopping."

 

 

 

Enquiries:

 

For further information please visit www.huddled.com/investors, or contact:

 

Huddled Group plc

Martin Higginson

Daniel Wortley

 

investors@huddled.com

Alma Strategic Communications (Financial PR)

Rebecca Sanders-Hewett

Sam Modlin

huddled@almastrategic.com

 

 

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Date   Source Headline
5th Jun 20267:00 amRNSPosting of Annual Report & Notice of AGM
3rd Jun 20267:01 amRNSTrading Update
3rd Jun 20267:00 amRNSFull Year Results for Year Ended 31 December 2025
16th Apr 20267:00 amRNS-RBoop joins Peeko.co.uk
2nd Apr 20267:00 amRNSRebrand to Peeko and Directorate Changes
16th Mar 20267:00 amRNS-RPresentation and Q&A at Private Investor Evening
16th Mar 20267:00 amRNS-RPresentation and Q&A at Private Investor Evening
11th Mar 20262:48 pmRNSResult of GM
20th Feb 20267:00 amRNSNotice of General Meeting
13th Feb 202612:32 pmRNSHolding(s) in Company
10th Feb 20267:00 amRNSSubscription, Retail Offer & Debt Facility
6th Feb 202610:59 amRNSClarification
6th Feb 20268:00 amRNSWRAP Retail Offer for up to £100k
6th Feb 20267:00 amRNSProposed Share Subscription, Debt Facility & RPT
21st Jan 20267:00 amRNSTrading Update
23rd Dec 20257:00 amRNSOperational Update
23rd Dec 20257:00 amRNSOperational Update
27th Oct 20257:00 amRNS-RFeature In Docuseries
29th Sep 20257:00 amRNSInterim Results and Trading Update
15th Sep 20257:00 amRNSNotice of Results and Investor Presentation
8th Aug 202510:31 amRNSResult of GM and TVR
25th Jul 20257:00 amRNSDirector/PDMR Shareholding
22nd Jul 20257:00 amRNSNotice of General Meeting
14th Jul 20253:44 pmRNSHolding(s) in Company
14th Jul 20253:43 pmRNSHolding(s) in Company
11th Jul 20252:09 pmRNSHolding(s) in Company
4th Jul 20257:00 amRNSTHG Ingenuity Agreement & Share Subscription
1st Jul 20257:00 amRNSBoard Changes
30th Jun 20256:00 pmRNSResult of AGM
5th Jun 20257:00 amRNSPosting of Annual Report and Notice of AGM
28th May 20255:12 pmRNSHolding(s) in Company
27th May 20256:05 pmRNSPDMR Dealings
23rd May 20257:00 amRNSIssue of Shares and Total Voting Rights
6th May 20257:00 amRNSFull Year Results for Year Ended 31 December 2024
30th Apr 20257:00 amRNSTrading Update
28th Apr 20257:00 amRNSNotice of Results and Investor Presentation
17th Apr 20257:00 amRNSIssue of Shares and TVR
31st Mar 20257:00 amRNS-RValue & impact at the heart of new Huddled website
17th Mar 20257:00 amRNSBoard Appointments
7th Mar 20256:15 pmRNSFebruary Trading Update
13th Jan 20257:00 amRNSTrading Update
30th Dec 20247:00 amRNSAcquisition of the remaining 25% of Boop Beauty
30th Oct 20243:53 pmRNSHolding(s) in Company
30th Oct 20247:00 amRNSHolding(s) in Company
28th Oct 202412:05 pmRNSPDMR dealings
28th Oct 20247:00 amRNSDirectorate Change, Issue of Shares and TVR
30th Sep 20247:00 amRNSInterim Results & Trading Update
16th Sep 20247:00 amRNSNotice of Results and Investor Presentation
29th Jul 20247:00 amRNSTrading Update
8th Jul 20247:00 amRNSInvestment in Boop Beauty
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