Gfinity Regulatory News (GFIN)

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20 April 2021

Gfinity plc

("Gfinity" or the "Company")

Appointment of Chief Revenue & Transformation Officer

Gfinity (AIM: GFIN), a world-leading esports solutions provider, today announces the appointment of Thomas (Tom) Preising to the new role of Chief Revenue and Transformation Officer. Tom joins the Gfinity team with immediate effect.

Tom has over 33 years' experience in senior operations roles for technology companies and has established a successful track record of implementing business transformation. He joins Gfinity from AMP Capital, a large infrastructure equity fund, where he led on innovation and efficiency for its portfolio companies. Previous to this, Tom spent 16 years at Apple Inc. overseeing key emerging markets including India, Latin America and the Middle-East, before being appointed as Global Business Operations Director. Tom also held operations and business roles at HP's PC and printing business for 12 years in Europe and SE Asia.

Tom will join Gfinity as Chief Revenue and Transformation Officer, where he will head up the company's Commercial, Product and Tech Development teams. He will be responsible for overseeing all revenue generation and technology transformation across the company and will report directly to the CEO. The Board has discussed and concluded Mr Preising will not be classified as a PDMR (Person Discharging Managerial Responsibilities) for the purposes of UK MAR.

John Clarke, Gfinity Chief Executive said: "Tom is a strong leader who will play an important role in the delivery of the next chapter in Gfinity's growth story. Gfinity's strategic framework is now well established, with a focus on commercialising and scaling 'what we own', the Gfinity Digital Media group and our wholly owned technology IP, including our Tournament Platform. Tom has deep experience in these areas and will no doubt be instrumental in supporting the positive trajectory of the business."

Thomas Preising said: "I am very excited to be joining senior leadership and the rest of the immensely talented team at Gfinity on the next step of the journey as we solidify our place in the digital gaming eco-system."

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About Gfinity

Gfinity (AIM: GFIN) is a world leading esports business. Created by gamers for the world's 2.7 billion gamers, Gfinity has a unique understanding of this fast-growing global community. It uses this expertise both to provide advisory services and to design, develop and deliver unparalleled experiences and winning strategies for game publishers, sports rights holders, commercial partners and media companies.

Gfinity connects its partners with the esports community in authentic and innovative ways. This consists of on‑ and off-line competitions and industry‑leading content production. Relationships include EA SPORTS, Activision Blizzard, F1 Esports Series and the Forza Racing Championship.

Gfinity connects directly with tens of millions of gamers each month through its digital media group, Gfinity Digital Media. Gfinity Digital Media includes websites such as: Gfinityesports, RealSport101, StealthOptional, RacingGames.gg, MTGRocks.com and their respective social channels.

All Gfinity services are underpinned by the Company's proprietary technology platform delivering a level playing field for all competitors and supporting scalable multi-format leagues, ladders and knockout competitions.