Dairy Crest Regulatory News (DCG)

1.

Name of the issuer

DAIRY CREST GROUP PLC

2.

State whether the notification relates to (i) a transaction notified in accordance with DR 3.1.4R(1)(a); or

(ii) DR 3.1.4(R)(1)(b) a disclosure made in accordance with section 324 (as extended by section 328) of the Companies Act 1985; or

(iii) both (i) and (ii)

NOTIFICATION IN RELATION TO (i)

3.

Name of person discharging managerial responsibilities/director

i. MARK ALLEN

ii. ANTHONY FRY

4.

State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person

i. NOTIFICATION RELATES TO A CONNECTED PERSON, AMANDA ALLEN

ii. N/A

5.

Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non-beneficial

i. AMANDA ALLEN

ii. ANTHONY FRY

6.

Description of shares (including class), instruments relating to shares

DAIRY CREST GROUP PLC ORDINARY SHARES

7.

Name of registered shareholders(s) and, if more than one, the number of shares held by each of them

i. AMANDA ALLEN

ii. ANTHONY FRY

8.

State the nature of the transaction

PURCHASE OF DAIRY CREST GROUP PLC ORDINARY SHARES

9.

Number of shares, debentures or financial instruments relating to shares acquired

i. AMANDA ALLEN 10,000

ii. ANTHONY FRY 3,000

10.

Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage)

i. 0.008%

ii. 0.002%

11.

Number of shares, debentures or financial instruments relating to shares disposed

N/A

12.

Percentage of issued class disposed (treasury shares of that class should not be taken into account when calculating percentage)

N/A

13.

Price per share or value of transaction

367.48 PENCE PER SHARE

14.

Date and place of transaction

26 May 2010, ENGLAND

15.

Total holding following notification and total percentage holding following notification (any treasury shares should not be taken into account when calculating percentage)

i. MARK ALLEN

98,687 SHARES

(OF WHICH 97,159 REGISTERED IN AMANDA ALLEN'S NAME AND 1,528 REGISTERED IN MARK ALLEN'S NAME)

0.074%

ii. ANTHONY FRY

3,000 SHARES

0.002%

16.

Date issuer informed of transaction

26 MAY 2010

17.

Date of grant

18.

Period during which or date on which it can be exercised

19.

Total amount paid (if any) for grant of the option

20.

Description of shares or debentures involved (class and number)

21.

Exercise price (if fixed at time of grant) or indication that price is to be fixed at the time of exercise

22.

Total number of shares or debentures over which options held following notification

23.

Any additional information

NONE

24.

Name of contact and telephone number for queries

ANDREW MONEY

DEPUTY COMPANY SECRETARY

+44 (0)1372 472316