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20 Feb 2019 14:06
RNS Reach
20 February 2019
Codemasters Group Holdings Plc
("Codemasters")
Partnership with Motorsport Network
Codemasters (AIM: CDM), the award-winning British video game developer and publisher specialising in high quality racing games, today announces that it has signed a global esports partnership with Motorsport Network, the world's largest motorsport media company.
The partnership, which will begin following the launch of Dirt Rally 2.0 on 26th February, will result in Codemasters' games being built into a global programme to create, promote and manage esport events across Codemasters' future racing games portfolio (excluding Codemasters' official Formula 1 games suite).
Motorsport Network serves its fans through an integrated digital ecosystem that speaks 17 languages and reaches over 30 million people every month. This includes a portfolio that spans everything from racing websites such as Autosport.com and Motorsport.com to ticketing and events and an OTT racing television network, Motorsport Network.
Frank Sagnier, Codemasters' CEO said, "We are delighted to announce our partnership with Motorsport Network - a company that not only shares our love of motor racing, but has great expertise and an enormous consumer reach. The combination of our passionate communities, Codemasters' great games and Motorsport Network's impressive range of operations should make the next few years of esports very exciting."
James Allen, President, Motorsport Network said, "Codemasters is a trailblazing publisher that, by common consent, has defined racing games. Through this formidable alliance, we plan to put Codemasters' iconic titles at the heart of a new, global esports programme that we can deliver to the very heartland of motor racing's fan networks."
Enquiries: | |
Codemasters Group Holdings Plc Frank Sagnier, CEO Rashid Varachia, CFO
| Via Alma PR
|
Liberum (Nominated Adviser and sole broker) Neil Patel Cameron Duncan William Hall
| +44 (0) 20 3100 2000
|
Alma PR Limited Josh Royston Rebecca Sanders-Hewett Helena Bogle Sam Modlin | +44 (0) 20 3405 0208 codemasters@almapr.co.uk
|
ABOUT CODEMASTERS:
Codemasters (AIM:CDM) is an award winning British video game developer and publisher with over 30 years of heritage. The company specialises in high quality racing games including DiRT, GRID, ONRUSH and the BAFTA award-winning official F1® series of videogames.
Codemasters' LEI number is: 213800NOITSDQVNP5W91
About Motorsport Network
Motorsport Network is the destination for millions of cars and racing fans. We fuel their passion with tomorrow's stories today and offer access and experiences no one else can. We sit at the heart of the world's automotive and racing industries at a time of exciting transformation and enormous potential and through our integrated digital ecosystem, we're unlocking more opportunities and experiences for our fans. Together, we're shaping a community that offers incredible personalized experiences and is opening up the world of cars and racing to the next generation of fans.
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