Last checked at 19 Jun 2014 15:07
19 June 2014
Bango plc
("Bango")
Bango opens up payment platform to digital merchants
Bango (AIM: BGO), the mobile payments company, today launches a new payments product that leverages its best-in-class "app store quality" Direct Operator Billing (DOB) platform. This new product enables digital merchants to sell directly to consumers on smartphones, tablets and desktops, across Bango's robust technology, systems, networks, data centers, processes and DOB integrations that the major app stores depend on. The result for digital merchants is unrivalled conversion rates and increased revenues.
Bango Payment will initially be available to selected digital merchants in high value strategic markets, beginning in the UK.
Ray Anderson, CEO of Bango plc, commented: "Bango is uniquely positioned to bring app store quality payments to digital merchants. Only Bango delivers Direct Operator Billing to most of the world's app stores and has integrated more than 130 of the world's leading mobile operators to its payment platform. Bango has completely rejected Premium SMS payment, in favor of quality, direct operator integrations and uniquely authenticates users for one-click payment, even on Wi-Fi. By bringing these capabilities to the reach of digital merchants, Bango is promoting the best possible user experience, raising the bar for operator billed payments worldwide."
For more information go to: bango.com/digital-merchants.
For further information please contact:
Bango PLC | Newgate Threadneedle | Cenkos Securities plc |
Tel. +44 1223 472777 | Tel. +44 207 653 9850 | Tel. +44 207 397 8900 |
Ray Anderson, CEO | Fiona Conroy | Beth McKiernan |
Gerry Tucker, CFO | Caroline Forde | Neil McDonald |
Jasper Randall | Nick Tulloch |
About Bango
In the era of mobile technology, collecting payments has emerged as a central and complex challenge. Bango (AIM: BGO) powers payment and analytics on the mobile web, providing users with a massively smooth payment experience.
Bango's pervasive presence across the web creates a platform effect for partners, identifying hundreds of millions of users and maximizing the number of one-click payments. Global leaders plugging into Bango include Amazon (NASDAQ: AMZN), BlackBerry World (NASDAQ: BBRY), Facebook (NASDAQ: FB), Firefox Marketplace, Google Play, Windows Phone Store (NASDAQ: MSFT) and major mobile brands including CNN, Cartoon Network and EA Mobile. Visit: bango.com