Brave Bison Regulatory News (BBSN)

25 July 2016

Brave Bison Group plc ("Brave Bison")

Brave Bison appoints Will Pyne as Chief Creative Officer

Social video broadcaster Brave Bison announces the appointment of Will Pyne to the role of Chief Creative Officer.

 A multi-award winning creative and recognised digital innovator, Will Pyne was formerly co-founder of creative agency Holler. Holler formed in 2001 and was later acquired by Leo Burnet in 2010.

 During his time at Holler, Pyne served as Global Executive Creative Director, where he established network offices in Sydney, Dubai, Chicago and Silicon Valley, and was responsible for driving campaign innovation that led to Holler being awarded BIMA Agency of the Year in 2014.

Brave Bison CEO Ashley MacKenzie said:

 "Will has an incredible and proven track record, and in joining us a very clear remit: to ensure that Brave Bison becomes a business with creativity at its core.

This is more than just about raising the bar on our creativity output overall. This is a DNA overhaul, about honing the talent we have in the business and making us a group of people - around the world - capable of producing industry recognised and culturally powerful work."

Will Pyne added:

 "Brave Bison is the kind of dynamic, evolving and entrepreneurial business that excites me. With access to influencer talent, and a long established expertise in video content, we're brilliantly placed to create culturally significant work for both clients and for the company's owned channels."

Pyne's appointment follows the recent promotion of Ian Samuel to Chief Commercial Officer and arrival of Simon Pont as Chief Strategy Officer. MacKenzie added:

"In Will, Ian and Simon, we have the kind of firepower capable of producing world-class native and brand-funded content solutions."

ENDS

For further information please contact:

Brave Bison Group plc

Ashley MacKenzie (CEO) / Kevin Deeley (CFO) via FTI Consulting

Stockdale Securities Limited

Richard Johnson / Andy Crossley Tel: 020 7601 6100

FTI Consulting

Rob Mindell / Antonia Gray Tel: 020 3727 1000

About Brave Bison plc

Brave Bison is an independent Digital Media & Social Video Broadcaster, proudly working with some of the biggest brands and most followed YouTube and Facebook social creator talent in the world. Clients include Coca Cola, P&G, Microsoft, 20th Century Fox, CNBC, Universal Pictures and Google.

Brave Bison is the largest multi-platform video network in the world outside North America, with headquarters in London, and offices in 7 countries around the world, including France, Germany, Spain, Singapore, India, Australia and the US.

Brave Bison makes it simple for Content Owners, Creators, Brands, Publishers and Platforms to unlock the value of online video, whether on a licensed, ad-funded, direct to consumer or paid placement basis.

www.bravebison.io

Brave Bison Limited (incorporated in England with company number 07634543) has its registered office at 1 Neal Street London WC2H 9QL. Brave Bison Limited is a subsidiary of Brave Bison Group plc (incorporated in England and Wales with company number 08754680).