RE: Scarcity is key here7 Apr 2026 21:58
I especially like the last sentence of today's RNS. The word "exclusivity" is very exciting here imo
Dr Che Connon, commented:
"The evening last Thursday we revealed an object that represents the pinnacle of artisanal luxury yet its origin story belongs in a deep-tech biotechnology seminar. At LGL we are not merely trying to engineer a greener alternative to cow hide but are looking to fundamentally redefine the material basis of luxury itself. It's not an Alternative but a new generation of Material. It's not a compromise, its a technological upgrade. Our new T-Rex Leather brand is shifting the narrative from Natural heritage to Biotech Exclusivity"
END