RE: Share price direction4 Feb 2021 16:51
I also share everyone's pain and surprise that the share price keeps falling - The rebased dividend still gives a yield of over 9%. However if we keep looking at the share value its a bit depressing. Imps represents about 3% of my total share holdings so its not massive but its not insignificant . I'd rather the debt was lower but the dividend looks secure , the P/E is very low and in the world there are still many many smokers and will be for many years to come . Ive topped up today and I also topped up on Glaxo Smithkline , whos share price also lies in the doldrums - However I've consoled myself that I've done reasonably well out of buying shares over the last 35 years , and I've not done that by buying overhyped growth shares and following the trend. Keep the faith