RE: Deliveroo29 Jun 2020 19:09
I think there's an overlap in target customers (restaurants) between BigDish and Deliveroo table service, but not a huge one, and the services each company offer are different. Deliveroo are aiming for takeaway venues and for restaurants at the budget end of the spectrum - the venues who would be happy to display Deliveroo branding in their windows to attract custom. Many places won't want to sit alongside burger bars in the same app and these will continue to be served / targeted by BigDish.
The Deliveroo service doesn't offer the yield management features of the BigDish platform, which continues to be the key selling point of BigDish.
My other major holding is Ocado. With CV-19, there's been a major channel-shift from traditional trolley-pushing shopping to online ordering. Everytime a major bricks & mortar supermarket gains an online shopper, they effectively cannibalise one of their in-store shoppers, and deliver to them at a loss. These customers are trained in the use of online shopping using an inferior service to Ocado. Ocado then finds it much easier to poach these customers than it would've been to poach a traditional in-store shopper. To escape the CV-19 hospitality chaos, restaurants are going to need to turn to technology. Let them get their feet wet with Deliveroo, then BigDish can focus on converting the now restaurant-tech-aware restaurateurs to a better platform.
I had two top-ups today.