RE: Consumer behaviour....6 Feb 2024 08:58
General e-Commerce Statistics
The e-commerce industry has seen significant growth over the past decade. International revenue just hit over $6 trillion as 2023 comes to a close, but the value is expected to reach $6.9 trillion in 2024 and $8.148 trillion by the end of 2026.
The current number of digital buyers is 2.64 billion worldwide.
The E-commerce penetration rate was 19% in 2022. Itβs now expected to reach 25% by 2027.
China has the strongest e-commerce market, followed by the US, the UK, and Japan.
Products with the highest e-commerce sales rates are clothing, shoes, consumer electronics, books, movies, home entertainment, and personal care and beauty.