Member Info for ShareExpert

22nd this month.

Heard it all now LOL!
FCA investigating people posting on a forum hahahah dude your a loon and need to get a life.

It’s a forum and freedom of speech, FCA got zero interest in posters here!

Back your glad you got out David!
Probably be able to yourself back in sub 300p next week.

294p support will be wiped out maybe, 270p and then down to 220p

The skeletons are potentially are truly coming out.

What happens if the government, HMRC start to feel there might have being foul play and launch an official investigation into BOOHOO, even if BOO come out the other end squeaky clean, but during an investigation the SP would get absolutely hammered!

Or PwC know there is a lot more to come as they know the truth and the truth is gonna hurt, REALLY HURT!

Maybe 220p is incoming..................

If the company was squeaky clean with no issues it is worth 450+ and with pandemic issues and uncertainty which does not really impact BOO but still fair to say it would be around 375-400p.

The problem is all the issues, fraud, slavery and whatever else my come to light and because of this agreed its not worth much over £3 and is why confidence is missing and is the reason it could fall back further.

Next week it will either push pass 322p resistance or crash under the 314p support, a sub 300p top up would be nice.

Happy for SP to crash hard, means can get more shares cheap as next year 400+ guaranteed, maybe for XMAS results so hoping the fear will push us down more to get more cheap shares for the short term buyers who cannot afford to hold.

Very true, just comparing with NIO which sat in a $20-$22 range for weeks before rocketing helped by JP Morgan broker target but in fairness NIO has being in consistent uptrend for months, slow and steady wins the race.

Will fashion take a hit this December with punters not being able to go to big XMAS & NEW YEAR parties, so less people buying nice outfits as nowhere to show them off?

Or will people just throw house parties, many illegally and still buy outfits?

Or can we pray and hope COVID is gone and life can resume as normal and business as normal, SP's rocket everywhere. :)

BOO is online and a full on lock down if anything boost business further for BOO so it is fair to say lock down discussions do not really impact BOO.

In fact if tomorrow the pandemic was over and it was safe then its fair to say BOO would actually suffer along with other online retailers as consumers would flood back to the high street for simply the sake of getting out, but on the flip side it would mean clubs, bars and parties are a go which in turn would help boost BOO business.

No Christmas parties this year, no bars and clubs to visit and show off new outfits, could this result in December sales not showing as much growth and hence the unknown element for fashion sales going in December/January where punters would be shopping like mad for new outfits for XMAS parties and new year celebrations.

Agreed, it has found a range it seems of 314-322p and if it wants to stay here and be traded and consolidate then also not too bad as longer it sits at such levels typically when it does decide to move north it will do so and pretty rapidly towards 340-350p levels.

Problem is though if it keeps sitting and testing the 314p support also means the SP is pretty fragile and any new meaningful negative news could quickly send it to around 295 support levels, maybe lower......

This is competition to BOO absolutely and Shein could take market share, but BOO is very dynamic and fast to respond also, whereas Shein will impact other online fashion resellers like ASOS for sure and other big brands, but BOO should put up a better fight, but more players in same market place aged at young people is never a good thing as your consumers are savvy and smart buyers with no loyality to any particular store.

This could be bottom but it can also always get cheaper.

Kitty no customer should have to send 50 emails to get a refund, that is a total failure on BOO part, that is one customer who went public how many others are there.

BOO should make it easy for customers to make returns, no company likes returns as it impacts profits but at the same time happy customers are repeat customers and in a few years time when BOO is not growing as fast as it is today they will want that repeat custom.

Always try to keep your customers and keep them happy.

BOO is a huge company, billions of sales, worldwide.
But the impression I get is that in some ways it is run like a smaller company, one trying to save every penny it can to maximise the margins.

As such because BOD push for maximum margin that leads to fast growth and huge profits, but the downside is the BOD does not seem to limit its greed for making money.

- Poor customer service, to try and reduce return cost
- Buying cheaper, so willing to work with suppliers who have illegal practices

Any big company will always keep the customer happy, you never want to lose a customer, just do what keeps them happy especially when your talking about such low cost items anyway.

BOO just seems greedy, willing to upset customers who want to return product, willing to work with suppliers operating shady practices.

Their actions are that at times of a much smaller company or one who thinks they are better than everyone else, power gone to their heads, greed, let us hope this is not true or even worse means they have more skeletons to yet come out of their closet.

Kitty come on I am sure good old Archie at Guardian, Matt at Shadowfall and the failure of an MP Liz Kendall have plenty of time to focus on BOO repeating old news and I am sure they are constantly digging for new.

IT could easily hit 350 and if it does probably best to get out because every time it gets to 340-350 levels bad news drops and it sends us right back to 330, 320, 310 it is like some big plan everytime their is a lack of news or good news to push it up some new bad news comes out the woodwork sending us back down.

When BOO release their supplier list I can potentially see a blood bath as the press will then investigate everyone on that list and if one of them did any wrong doing, the press will shout about it.

Let us just hope that Mr K has nothing in his closet like a close pal in one of the suppliers who did wrong doings that could potentially link Mr K with it all and let us hope BOO accounts are squeaky clean.

The press are digging like crazy trying to find anything and they love shouting about whatever they find even some of the stuff has no substance but then they do find more hardcore items, tax fraud, slavery, unsafe practices etc.

I would wait see if it can stay above the 314 support as it keeps testing it and if it drops under 310, next stop could be 290ish and it is there I would certainly be buying some and realistic lowest it will go is 270p but with BOO never say never more bad news could send it back to 220p levels......hope not......

Whole market is indeed in panic but there are other opportunities that are more stable than BOO, thank god im in NIO as now over 50% up downside is I don’t not put enough in NIO