RE: Share for 202628 Dec 2025 09:06
Marks & Spencer
Marks & Spencer (M&S) makes its way onto our list to watch after a difficult 2025. A cyber-attack back in April hamstrung performance and crippled online sales in its Fashion, Home & Beauty (FH&B) division, driving a sharp decline in first-half profits.
Operations are set to return to full flow by March, sparking hopes that second-half profits can rebound above last year’s level. The cyber-incident also looks to have sharpened management’s focus on operational and strategic improvements, and we’re optimistic that the group can bounce back stronger.
Marks & Spencer Group plc MKS
321.00p
0%
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M&S Operating Profit
Operating profit
2022
2023
2024
2025
2026e
2027e
2027e
2028e
£0mn
£200mn
£400mn
£600mn
£800mn
£1000mn
£1200mn
£1400mn
Past performance isn’t a guide to future returns.
Source: LSEG Workspace 14.11.25 (e = expected)
Underlying trends in the business remain positive, with both Food and FH&B continuing to capture market share from the competition, thanks to its obsessive focus on quality, value, and service.
FH&B is where we see the biggest opportunity. The online journey and margins simply aren’t as good as the competition. Big investments are being made to fix this, and if successful, could deliver a strong uplift in profitability.
With expectations reset, we think the worst is now behind M&S. Sitting at a discount to peers, the valuation offers attractive upside in our view. But competition is fierce, and M&S needs to nail its execution to deliver the expected improvements.