RE: word is the youth are moving away from this brand as seen as naff1 Oct 2020 16:59
clairesmith - Boohoo own 9 Brands, Boohoo, BoohooMan, Prettylittlething, Nasty Gal, Miss Pap, Karen Millen, Coast, Oasis, Warehouse. Nasty Gal is a USA brand.
Boohoo are looking to buy more failing brands in Europe and USA. Boohoo are brilliant at buying failing brands out of administration and making them profitable within two years. Boohoo is the only great growth share in the UK market. Research, research, research is how you make big money on shares.