Member Info for Peoplepower1

JeremyP - you've learnt something, that low volume is not down to the market makers. A breakthrough at last.

Knowbodyyouknow - for me, this is the wrong time to be in ASOS or Boohoo.

Both are failing at present. I wait for evidence that they can turn things around otherwise, for me, it's too risky.

T4g - Boohoo was a successful business. The point is strategic investors don't believe it can become a successful business again. They want evidence to prove it can and only then will they buy Boohoo shares.

T4g - some do, some don't. Strategically people sell out of such shares.

T4g - you stated it was 13% of revenue. I took it that you had done your research correctly. Now you're saying it's 11 to 13%.

The most important point is people aren't interested in buying Boohoo shares.

T4g - you need to understand. People buy growth shares and not shares who are going to increase their margin or anything else by cost cutting.

Cost cutting in effect tells the strategic investor the company is having problems. It's a red light for a strategic investor.

T4g - you stated in a previous post it was 13% so who was lying.

T

Knowbodyyouknow - yes, it may be okay for you. As you can see from the lack of buying in Boohoo shares, it's not okay for many other investors.

T4g - no it's not. We've had a cost of living crisis, interest rates going up, inflation going up, all these must be taken into consideration because they affect the Boohoo share price and more importantly people see that Boohoo is not a share to buy in these circumstance.

This is what you fail to understand. People take strategic decisions when it comes to investing hence why Boohoo is not a share to buy .

Knowbodyyouknow - hence why you have little buying into boohoo. You may be happy to hold shares who get profit from cost cutting or reduced costs. Many investors want growing revenue and growing profits. Until they see proof of this happening, then they won't be buying boohoo shares. This is what Boohoo is up against.

Knowbodyouknow - growth share means growing profit and growing revenue. Boohoo had a net profit of about £6m for fy2023. This was down to stock inventory reductions of about £100m. This is a one off and can't be done again. Cost cutting is not a growth share. Growth means growing revenue and growing profit.

The reality is Boohoo is no longer a growth share. They're losing revenue and losing customers. There's tons of competition online now and there may well be more and more.

Can Boohoo get back to being a growth share? How much will this cost? Boohoo have already stated their revenue for fy2024 will be flat to 5% decline. Boohoo have already stated they're going to have to spend about £230m on marketing for fy2024.

T4g - is this so called benchmark volume going back to 2014?

Boohoo is no longer a growth share. It may take a fortune and years for them to get back to being a growth share.

9% down in UK in fy2023 compared to fy2022

24% down at CER in US in fy2023 compared to fy2022.

8% down in Rest of Europe at CER for fy2023 compared to fy2022

8% down in Rest of World at CER for fy2023 compared to fy2022

13% down in what looks like the Middle East, Dubai at CER for fy2023 compared to fy2022.

Will Boohoo get all these customers back?

Scb - fortunately I learn from my mistakes. You don't.

Oh gosh, it must be the market makers - t4g - more smoke and mirrors.

T4g - what's the overall benchmark volume and for what period?

T4g - amazingly, you've not provided any benchmark evidence.

You're all smoke and mirrors.

T4g - you're being pedantic, as usual. The content of your post is more important to me. You're simply distracting about a share price mistake.

Looks like they're all down today.