BTS & Dermatonics13 Jul 2025 15:53
Whilst these businesses are small relative to Zenakine potential, there could be synergies for SBTX to exploit which could deliver high margins. As an example, SBTX could develop their own skincare day cream and night cream using Zenakine, perhaps using a brand extension to Dermatonics, e.g. "Dermatonics Natural" range. Dermatonics has a good, if limited, brand image currently. Products already sold online and, in UK, via Boots and Superdrug (plus Umesh Modi in India/Asia). If BTS made the product, and given Zenakine ingredient attracts a royalty payment, the margins should be high even if volumes lower than a Tier 1 cosmetics company. There should be no reason to stop SBTX selling their own end product under a brand they own in addition to Croda selling Zenakine ingredient to other cosmetics companies.
Looking further ahead, the medical pillar fits very well with the existing Dermatonics products, e.g. a cream for wound healing of diabetic foot ulcers fits well alongside the existing "Once" Heel Balm. And, again, it sounds like the sort of product BTS could make.
So lots of future potential for this business.