Trading Bohoo30 Nov 2020 15:57
I have a fairly substantial core holding here nowadays which was bought with the profits from shorting the stock after the first Times article in July. However, why I really love Boohoo is for a trade. You can make an absolute fortune on the downturns when the papers publish bad news about the stock but you know that because it is a well run and profitable business the share price will go up again once the news article just becomes last week's chip wrapper.
Back at the end of October I made £88k here by going short for £2k a point at 313p, and then went long at £2,500 per point at 275p on November 4th. I should really have closed that position today for a £95k profit at 313 but I really do think that this is just going to keep climbing so I am holding long and strong for the moment.
I know that my posts annoy some of you, though less when I am going long than when I am going short but I always like to post what i am doing in real time so that I can't be accused of making it up when I post profits later on.
Just remember, don't get too attached to a share. They are not a football team that should be supported through thick of thin, they are just a means to make money - and the company does not give a damn about you as an individual, you are just a cash generating resource to them.
GLA.