RE: RNS due11 Oct 2020 22:57
Transformational..
The venture capital firm has signed a management services agreement with London-listed company Iconic Labs, a new media and technology business, for Iconic to manage JOE and Her, while the company that operates the digital media brands will be renamed as JOE Media and Her Media.
Greencastle said the coming months would see “significant investment in the organisation” and identified its data and insights division as a priority. Existing JOE shows GAA Hour, Unfiltered and House of Rugby will “continue to thrive”, it said, alongside new content and “fresh talent”.
The development of the Her brand in Ireland would be “a key strategic focus”, it added, with new Her shows focusing on lifestyle, entertainment and sport to be announced soon.