RE: Commercial Orders18 Aug 2023 12:49
@qdnano. We are not likely to know what the 'actual' margin turns out to be for quite some time if indeed it is ever officially disclosed. However, as you rightly say NANO will want to make the price attractive. However, both the end user (Apple?) ST Micro know this product is crucial to NANO, which does not provide the strongest bargaining position. Costings will have been agreed already, and we have received an update provided on the profitability date, hence my comment but time will tell.
If NANO's product does find its way into Apple's Vision pro, I am certainly hoping there will not be a further 12 month process to follow though, and NANO's product should be out of the factory gate and delivered within 3 months of the order. Jam may start to arrive when the budget headset is launched but no doubt there will be another round of commercial discussion at that point. If NANO's product has performed well, we shall have a much stronger position.