RNS / looks good to me16 Apr 2021 08:08
th Apr 2021 07:00
RNS Number : 6598V
Zoetic International PLC
16 April 2021
For immediate release
16 April 2021
THIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION FOR THE PURPOSES OF REGULATION 11 OF THE MARKET ABUSE (AMENDMENT) (EU EXIT) REGULATIONS 2019/310
Zoetic International plc
('Zoetic' or the 'Group')
Trading Update
Zoetic, the international CBD group, is pleased to provide an update on its operations.
Overview
· US rollout continues following October 2020 launch
o Chill products expected to be stocked in over 3,500 stores by July 2021
o Broader consumer base targeted as brand enters new markets
· New product launches across both core brands
o Chill brand CBD smokes to launch in the UK during Q2-2021
o New anti-ageing skincare cosmetics line to launch with the new Zoetic website
· Product websites due for relaunch in coming weeks
o Thechillway.com to launch with multi-lingual and currency options to facilitate international sales
o Zoetic.com redesigned to cater to the luxury market
US rollout
The Group is pleased to report that the rollout of its Chill brand of tobacco alternative products continues at considerable speed. Since the announcement on 28 October 2020, further orders have been placed by major distribution partners as the brand expands across the US towards full commercialisation.
By July 2021, it is expected that Chill products will be on sale in 3,500 high footfall outlets. This milestone will also mark the Chill brand's full entrance into new high-growth markets including Florida, Georgia, Virginia, North Carolina, Indiana, California, and Missouri.
This rollout will continue to ramp up over the course of the next 10 to 12 months and the information gathered during this initial phase will allow Zoetic to guide its strategy.
International product launches
Zoetic products are set to expand both in terms of range and international availability.
This includes Chill-branded CBD smokes, which are tobacco and nicotine-free, entering the UK market for the first time. Consumers will be able to purchase these products during Q2-2021.
Additionally, new anti-ageing skincare products have been added to the Zoetic range of cosmetics products. As the brand's line of CBD skincare products continue to attract critical acclaim, the Group anticipates high demand for this new range as Zoetic continues to cement itself as a major contender in the luxury market.
Relaunch of product websites
As the Group's core CBD brands continue to grow in popularity, its product websites have been redesigned and are now due to relaunch in the coming weeks.
The online home of the Chill range of CBD products, thechillway.com, has been equipped with multi-lingual and international currency options to better facilitate worldwide sales as the global market for tobacco-substitute products expan
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