European GSR rules July 202426 Jan 2024 10:58
Ive been trying to work exactly what the rules are that are due to come in on 7th July this year in Europe referred to in the recent G3 launch RNS and why SM hasnt seemed to benefit much from this if at all. From what i can gather it seems all new cars, vans, trucks, buses have to have some sort of driver drowsiness and detection in place by July. But i'm assuming the reason why SM hasnt gained much traction with this especially in trucks is that the system doesnt need to be camera-based so most OEMs will just go for a rudimentary coffee cup type hands off wheel detection and lane keeping sensors in order to comply. I do think that SM have been too slow to get G3 ready to capitalise on the rule change this year. But in 2026 the rules expand to have some sort of 'Advanced Driver Distraction warning' system which is where camera-based DMS systems come in so July 2026 is really the key rule change that should benefit SM massively and contracts for then have to be awarded very soon. It should be an open goal so surely PMG and the team cant miss the opportunity in front of them.