RE: Curb your enthusiasm6 Mar 2021 11:10
Believe SBTX products have an advantage over OPTI's in a couple of significant ways.
Time to market..think we can all agree setting up manufacturer's, sorting deals and getting things rolling takes years. SBTX can piggyback on that experience and pipeline.
Customer need,... taking current psoriasis as the prime example..customers will have to take it 24/7, not a yo-yo diet drug that we apply after the christmas turkey.
Competition-...current drugs to aid this condition are 10x more expensive, makes SBTX a winner overnight, some of OPTI's products although world class are not cheap.
Advertising...This is critical, however many groups of Psoriasis sufferers have set up organisations to publisise any products that will help their members, some are already reporting favourable results back to their clubs while on the current trial. ... Diet clubs are already regulary contacted with deals with companies like Slimfast.
Need and drive...tricky one this, but worth exploring, overweight people tendto carry on until some need or realisation happens to force a change of direction, otherwise changes dont happen very easily or over a course of years.
However with Psoriasis that maddening itching and scratching will drive you to act the next day or as soon as you are aware there may be an alternative solution.
Sorry for the long post, however its good to share openly viewpoints, and comparisons.