RE: Gone Short9 Aug 2014 09:45
I understand the comparison with supermarkets, but imo there is a big difference between trying to save a few quid on groceries, and making a decision as to where to park most of your hard-earned lifelong savings. H-L do have the high profile, long established, and generally well received profile that many people look for.
They will be aware of where they could be more competitive and are unlikely to be as complacent as the supermarkets.
There will always be places and chances for nimble competitors of course, but let's not forget the outrageous charges the banks and fund managers used to levy, prior to the likes of H-L.