Gonna be the HOTTEST STOCK next week3 Apr 2026 06:19
**Yes — the T-Rex leather handbag story is now getting real pickup from several major news outlets** (beyond the original PR Newswire release from yesterday). It’s only been live ~18–24 hours, but the novelty (Jurassic Park meets luxury fashion + biotech) is driving coverage in mainstream, fashion, creative-industry, and financial press.
Here’s what’s out there right now (as of April 3, 2026):
- **USA Today** (and syndicated across dozens of Gannett/local papers like El Paso Times, Clarion Ledger, Commercial Appeal, etc.): Detailed piece on the lab-grown handbag’s debut in Amsterdam, its display next to a T. rex cast at Art Zoo Museum, the one-of-a-kind dark teal techwear design by Enfin Levé, and the upcoming auction (starting bid £500,000 / ~$663,000).<grok:render card_id="0ffd88" card_type="citation_card" type="render_inline_citation"><argument name="citation_id">1</argument></grok:render>
- **Reuters**: Straight news report on the handbag made from T. rex collagen via genetic engineering. Notes the technical challenges and some expert skepticism about the “T. rex leather” claim.<grok:render card_id="ecccb9" card_type="citation_card" type="render_inline_citation"><argument name="citation_id">2</argument></grok:render>
- **The Drum**: Exclusive interview-focused article with Enfin Levé, VML, and Lab-Grown Leather about turning the biomaterial into a luxury object.<grok:render card_id="a5cec2" card_type="citation_card" type="render_inline_citation"><argument name="citation_id">6</argument></grok:render>
- **Ad Age**: Covers VML’s role in inventing/launching the T-Rex Leather material.<grok:render card_id="d75ffd" card_type="citation_card" type="render_inline_citation"><argument name="citation_id">7</argument></grok:render>
- **Financial/trade outlets**: Morningstar, LSE News, Benzinga, etc., reporting on the stock bump for BSF Enterprise (parent of Lab-Grown Leather Ltd.) after the unveiling.<grok:render card_id="7deab7" card_type="citation_card" type="render_inline_citation"><argument name="citation_id">22</argument></grok:render>
Additional mentions are popping up on TechRadar, TrendHunter, Yahoo Finance, and some international sites (e.g., Italian Touchpoint News). There are also short YouTube news clips recapping the Amsterdam reveal.<grok:render card_id="f94b03" card_type="citation_card" type="render_inline_citation"><argument name="citation_id">3</argument></grok:render>
**Bottom line:** It’s moving quickly from PR wire → mainstream + industry chatter. The combination of dinosaur DNA, luxury fashion, and auction hype is classic viral-bait, so expect more outlets (and social amplification) over the next few days. The actual handbag is currently on public display in Amsterdam before it heads to auction in about 6 weeks.