ProCook hails "excellent" trading amid continued quarterly growth

(Alliance News) - ProCook Group PLC on Wednesday said it expects full-year revenue to come in "slightly ahead" of market expectations as it posted strong third-quarter growth.

The Gloucester, England-based direct-to-consumer specialist kitchenware retailer said revenue rose 28% to GBP32.8 million in the 12 weeks to January 4, compared to a year earlier.

On a like-for-like basis, revenue advanced 17% to GBP27.0 million.

ProCook said Retail revenue rose 27% during the quarter to GBP20.3 million, while Ecommerce revenue grew 30% to GBP12.5 million.

The company said it outperformed the UK Kitchenware market by around 30 percentage points, "as we continue to invest in growing our share of the GBP5 billion market".

Looking ahead to the full year, ProCook said it anticipates revenue and cash generation to be "slightly ahead" of market expectations.

Operating profit and pretax profit, excluding currency movements, are seen coming in line with market expectations "following investment to drive acceleration in market share gains".

Shares in ProCook were up 2.8% at 39.80 pence on Wednesday afternoon in London.

"The group's excellent peak season trading performance has built on our strong momentum resulting in our ninth consecutive quarter of growth, with substantial like for like revenue growth in both retail and ecommerce channels. These results reflect strong execution of our strategy and the outstanding customer focus and commitment demonstrated by our colleagues," said Chief Executive Lee Tappenden.

"These results, together with our expanding retail footprint and our enhanced product offering which is clearly resonating with consumers, mean we are confident in delivering a strong full year performance. We are firmly on track to achieve our medium-term ambition of 100 UK retail stores, GBP100 million revenue and 10% operating profit margin."

By Christopher Ward, Alliance News reporter

Comments and questions to newsroom@alliancenews.com

Copyright 2026 Alliance News Ltd. All Rights Reserved.

Procook Grp