LONDON (Alliance News) - Fitbug Holdings PLC Monday said that US Midwest retailer Meijer will stock the Fitbug Orb and eight Kiqplans from April, with an opening stock order of USD83,000 to be carried in 219 stores.
According to Fitbug, Meiker will stock the Fitbug Orb in three colours and eight Kiqplan programmes, adding that the retailer plans to have a two foot aisle section to "specifically support" Kiqplan with full dedicated point-of-sale materials.
"This is a great opportunity which we are confident will strengthen sales and brand awareness by bringing the full Kiqplan and Fitbug range together with new Kiqplan packaging and really strong POS material," Paul Landau, chief executive, said in a statement.
By Samuel Agini; samagini@alliancenews.com; @samuelagini
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