LONDON, April 22 (Reuters) - WPP, the world's
largest advertising company, said it planned to reach net zero
carbon emissions in its operations by 2025 and across its supply
chain by 2030 in what it says is the most ambitious approach in
the industry.
As part of the plan, electricity will be 100% renewably
sourced by 2025. It said two of the largest sources of carbon
emission came from the production of advertising content and the
placement of content in media channels such as TV.
(Reporting by Kate Holton; editing by James Davey)