Sky, in reaction to BT's takeover talks with EE and O2, is reportedly evaluating potential acquisitions. The wider consolidation sweeping through the telecoms sector involves the integration of internet, mobile and television content.Sky is said to be currently in talks with Lazard, an investment bank, amid concerns that it will be left behind as TalkTalk, Virgin Media and BT are all set to offer mobile phone contracts by next year, The Financial Times reported.However, Deutsche Bank highlighted that Sky's current demographic has historically not expressed demands for an integrated service of this kind.It also pointed out that a new service could detract from the growth of Sky's broadband, which has remained solid in terms of growth after the last year.Deutsche Bank instead has suggested that a partnership with Vodafone could offer mobile and additional cross promotion to complement Sky's premium video content.Laurie Davison, research analyst, said of the opportunity: "Partnership between the two is already in place with Vodafone offering free Sky Sports on Red subscriptions."This is a powerful combination and one that can go further [... ] It still looks like the most logical way to address any nascent consumer pull for quad play whilst avoiding major capital commitment."