LONDON (Alliance News) - Location Sciences Group PLC said Wednesday it signed a two-year contract with Talon Outdoor Ltd to provide insights for the ad agency's campaigns.
Shares in Location Sciences, a mobile location data intelligence firm, were trading 6.1% higher at 0.026 pence.
Under the terms of the contract, Talon will licence Location Sciences' proprietary location data, as well as work in partnership with the Location Sciences Data Science and Engineering teams, to improve accuracy for planning and attribution of its clients' advertising campaigns.
This is the second contract signed by Location Sciences in the month of October.
At the end of September, Location Sciences said it reached a monthly revenue run rate of over GBP70,000, of which 69% was generated by either recurring or repeat revenue streams.