** Shares in British gambling companies fall after The Timesnewspaper reports that the companies are due to be banned fromadvertising on television during the day
** William Hill down 2.9 pct, Labrokes down2.5 pct vs. Britain's midcap index which is up 0.2 pct
** Cenkos analyst Simon French says a ban could see a morerational approach to marketing from the industry
** "We suspect that operators will seek to find alternativeways to provide a call to action for customers around in-playbetting," the analyst says
(RM: sarah.young.thomsonreuters.com@reuters.net)
