** Shares in KCom Group Plc fall as much as 9 pctafter the British telecoms company reports a 7 pct fall in H1revenue.
** Shares hit 15-mth low and are one of the top losers onLSE on active early volume (82 pct of 30-day avg).
** Group revenue outlook down due to weak new orders in Kcombrand, company says.
** Growth in new areas insufficient to compensate for thoseareas where Kcom brand suffered declines, with about GBP 4 mlnof revenue lost from Phones4U contract.
** KCom had said in June that its largest division, alsocalled Kcom, would see an incremental decline as it focused onvalue-added services. (Reuters Messaging:roshni.menon.thomsonreuters.com@reuters.net)