LONDON (Alliance News) - Fitbug Holdings PLC said Tuesday the initial customer rollout of its wearable health technology with its strategic partner Punter Southall Health & Protection Ltd has been successful, and it will now be looking to accelerate the offering to more of the health and protection adviser's clients.
Shares were up 16% at 0.725 pence on Tuesday, having hit a high of 0.88p, after the fitness and wellbeing products and technology company said it would be expanding its wearable technology offering to more of Punter Southall's clients, part of its strategy to focus on the business-to-business market.
Fitbug said the initial trial was conducted between November 2015 and February, and it had provided some of Punter Southall's clients with a health technology package, comprising of personalised mobile coaching, gamification, and management reporting.
"Over the last 10 years Fitbug has built a strong technology platform, gathered valuable data, and has learnt how to engage both corporate and individual users to create lifestyle changes," said Chief Executive Anna Gudmundson.
"Punter Southall Health & Protection is focused on helping clients control costs and improving the health and wellbeing of their employees, and is finding innovative ways to add return on investment to their clients. The missions of both companies are very much aligned," Gudmundson added.
By Hannah Boland; hannahboland@alliancenews.com; @Hannaheboland
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