Holding(s) in Company

TR-1: NOTIFICATION OF MAJOR INTEREST IN SHARESi

1. Identity of the issuer or the underlying issuerof existing shares to which voting rights areattached: ii

Patisserie Holdings PLC

2 Reason for the notification (please tick the appropriate box or boxes):

An acquisition or disposal of voting rights

S

An acquisition or disposal of qualifying financial instruments which may result in the acquisition of shares already issued to which voting rights are attached

¨

An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments

¨

An event changing the breakdown of voting rights

¨

Other (please specify):

¨

3. Full name of person(s) subject to thenotification obligation: iii

BlackRock, Inc.

4. Full name of shareholder(s)

 (if different from 3.):iv

5. Date of the transaction and date on

which the threshold is crossed or

reached: v

1 September, 2016

6. Date on which issuer notified:

2 September, 2016

7. Threshold(s) that is/are crossed or

reached: vi, vii

Total holding for BlackRock Investment Management (UK) Limited. has gone below 10%

Total holding for BlackRock, Inc. has gone below 10%

8. Notified details:

A: Voting rights attached to shares viii, ix

Class/type of

shares

if possible using

the ISIN CODE

Situation previous

to the triggering

transaction

Resulting situation after the triggering transaction

Number

Of

Shares

Number

Of

Voting

Rights

Number

of shares

Number of voting

rights

% of voting rights x

Direct

Direct xi

Indirect xii

Direct

Indirect

GB00BM4NV504

9,907,715

9,907,715

N/A

N/A

9,838,191

N/A

9.83%

B: Qualifying Financial Instruments

Resulting situation after the triggering transaction

Type of financial

instrument

Expiration

date xiii

Exercise/

Conversion Period xiv

Number of voting

rights that may be

acquired if the

instrument is

exercised/ converted.

% of voting

rights

C: Financial Instruments with similar economic effect to Qualifying Financial Instruments xv, xvi

Resulting situation after the triggering transaction

Type of financial

instrument

Exercise price

Expiration date xvii

Exercise/

Conversion period xviii

Number of voting rights instrument refers to

% of voting rights xix, xx

CFD

117,333

Nominal

Delta

0.11%

0.11%

Total (A+B+C)

Number of voting rights

Percentage of voting rights

9,955,524

9.95%

9. Chain of controlled undertakings through which the voting rights and/or thefinancial instruments are effectively held, if applicable: xxi

See Annex 1

Proxy Voting:

10. Name of the proxy holder:

11. Number of voting rights proxy holder will ceaseto hold:

12. Date on which proxy holder will cease to holdvoting rights:

13. Additional information:

BlackRock Regulatory Threshold Reporting Team

14. Contact name:

Marc-Oliver Lesch

15. Contact telephone number:

020 7743 3650

Annex 1

Name

% of voting rights if it equals or is higher than the notifiable threshold

% of voting rights through financial instruments if it equals or is higher than the notifiable threshold

Total of both if it equals or is higher than the notifiable threshold

BlackRock, Inc.

BlackRock Holdco 2, Inc.

BlackRock Financial Management, Inc.

BlackRock International Holdings, Inc.

BR Jersey International Holdings L.P.

BlackRock Group Limited

BlackRock Investment Management (UK) Limited

9.83%

0.11%

9.95%