Director/PDMR Shareholding

31 August 2012

bwin.party digital entertainment plc

('bwin.party' or the 'Company')

Notification of Transactions of Directors/Persons Discharging Managerial Responsibility and Connected Persons

bwin.party has today been notified that Manfred Bodner, Non-Executive Director, has granted a charge over all ordinary shares of 0.015 pence each of the Company ('Shares') in which he has a beneficial interest, as security against a loan made by a financial institution to Manfred Bodner.

Manfred Bodner remains the beneficial owner of 12,298,427 Shares, representing 1.51% of the Company's issued share capital. He holds his beneficial interest in the Shares through New Media Gaming & Holding Limited, a company Manfred Bodner jointly owns with Norbert Teufelberger, the Company's Co-Chief Executive Officer.

Manfred Bodner remains the beneficial owner of all the secured Shares which are subject to the charge and retains the associated voting rights.

Contacts:

Robert Hoskin +350 200 78700

Company Secretary