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UTV Awarded South African Broadcasting Licence

2 Apr 2014 11:11

UTV MEDIA PLC - UTV Awarded South African Broadcasting Licence

UTV MEDIA PLC - UTV Awarded South African Broadcasting Licence

PR Newswire

London, April 2

2 April 2014 UTV AWARDED SOUTH AFRICAN BROADCASTING LICENCE UTV Media (GB) Limited, a subsidiary of UTV Media plc (UTV) - along with itsfour joint venture partners - has been awarded a broadcast licence by theIndependent Communications Authority of South Africa (ICASA) to launch SouthAfrica's first 24-hour sports radio station talkSPORT 540AM. talkSPORT International broadcasts live Barclays Premier League commentary in 8languages to 24 countries around the world and this new licence will furtherstrengthen talkSPORT's growing international appeal. The medium wave licence will broadcast to a potential audience of eight millionpeople covering Gauteng province and taking in the commercial andadministrative hubs of Johannesburg and Pretoria. talkSPORT 540AM will bemodelled on UTV's London based station talkSPORT - the world's biggest sportradio station - and will deliver first class sports journalism, high qualitydebate and live match commentary to the South African audience. The successful consortium comprises five joint venture partners each holding20% equity in the new station. The in-depth local knowledge of the four SouthAfrican partners is complemented by talkSPORT's expertise and experience indriving audiences through the delivery of attractive, sports led content. John McCann, UTV Media Group Chief Executive, said: "The talkSPORT brand has grown significantly over the past two years since webecame Global Audio Partner of the Premier League and began broadcasting livecommentary to fans around the globe. "We look forward to launching this new talkSPORT station with our partners inSouth Africia which is renowned for being passionate about sport. "I'm confident that our heritage and experience in sports broadcasting,together with the local knowledge and skills of our South African partners,will make talkSPORT 540 AM a success." -Ends- UTV Media plc

Orla McKibbin, Director of Communications +44 (0) 28 90 262188

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